Case Study

Anciano Wine

Wines & Spirits
Anciano Wines Homepage - web design

Project Details

The Client

Anciano is a well-established international wine brand, selling food-friendly, beautifully crafted wines across the world. With a trophy cabinet full of awards, Anciano has built a loyal following in markets such as the UK, USA, Canada, Germany, Netherlands, Brazil and many more.

The Goal

The team at Anciano needed a new website to showcase their growing range of wines. The goal was to create a site that put the emphasis on Anciano’s beautifully designed bottles, and makes it easy for visitors (both consumers and retailers) to explore the different Anciano ranges.
Anciano Wine - Screenshot of wines page
Anciano Wine Website - a wine page

Project Outcome


The new website features a bold, full screen hero section with rotating images that give visual emphasis to the brand and its origins. Scrolling downwards, Anciano’s award-winning range of wines from Rioja comes into view so that users can quickly find information on their favourite wines. With a confident colour scheme of gold and dark grey tones, the website conveys Anciano’s brand position of being reassuringly traditional yet with a contemporary feel.
“Great job Action Wolf. We got the website we wanted on time and without fuss. I would recommend them as a responsive, creative and flexible agency. Chris listened to the brief and managed the project calmly and efficiently. The right choice for us, no question.”
Howard Price - Anciano

Howard Price

Marketing, Anciano Wine


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